The Art of Public Speaking with Learning Tools Suite (Student CD-ROMs 5. 0, Audio Abridgement CD set, PowerWeb, and Topic Finder)
Author: Stephen E Lucas
Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations and thorough coverage. By far the leading speech textbook of our time, The Art of Public Speaking has defined the art of being the best for more than six million students and instructors. The Lucas Learning Tools Suite offers even more tools and study options to fit the active lifestyles and diverse learning/teaching styles of today's students and instructors.
Read also Five Minute Yoga or Making Changes
International Business
Author: Charles W L Hill
One way to compare International Business texts are to classify them as either descriptive or analytical. Descriptive texts describe in detail the internationalization process and answer the question "How does a business go global/international?" Analytical texts,like Hill,discuss the internationalization process but also address why businesses chose to go global and the managerial implications of the decisions.
International Business,3/e: 1) Explains how and why the world's countries differ; 2) Presents a thorough review of the economics and politics of international trade and investment 3) Explains the functions of and form of the global monetary system; 4) Examines the strategies and structures of international business and 5) Assesses the special roles of an international business's various functions.
Booknews
A text for a first course in international business at the undergraduate or MBA level, focusing on the strategies and structures of international businesses and the implications of international business for firms' various functions. Sections on country factors, the global trade and investment environment, and the global monetary system supplement comprehensive treatment of major theories and the work of theorists including Michael Porter, Robert Reich, and Gary Hamel. Contains chapter summaries, boxes, color diagrams. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Table of Contents:
PART I INTRODUCTION AND OVERVIEWChapter 1 Introduction and Overview
PART II COUNTRY FACTORS
Chapter 2 National Differences in Political Economy
Chapter 3 Differences in Culture
PART III THE GLOBAL TRADE AND INVESTMENT ENVIRONMENT
Chapter 4 International Trade Theory
Chapter 5 The Political Economy of International Trade
Chapter 6 Foreign Direct Investment
PART IV THE GLOBAL MONETARY SYSTEM
Chapter 9 The Foreign Exchange Market
Chapter 10 The International Monetary System
Chapter 11 The Global Capital Market
PART V THE STRATEGY AND STRUCTURE OF INTERNATIONAL BUSINESS
Chapter 12 The Strategy of International Business
Chapter 13 The Organization of International Business
Chapter 14 Mode of Entry and Strategic Alliances
PART VI BUSINESS OPERATIONS
Chapter 15 Exporting, Importing and Countertrade
Chapter 16 Global Manufacturing and Materials Management
Chapter 17 Global Marketing and R & D.
Chapter 18 Global Human Resource Management
(and more...)
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