Tuesday, February 17, 2009

Plain Lives in a Golden Age or Travel Perspectives

Plain Lives in a Golden Age: Popular Culture, Religion and Society in Seventeenth-Century Holland

Author: Arie Theodorus van Deursen

st comprehensive study yet published of the plain lives of a 'golden age'.f plague from the first outbreak of the Black Death in 1348 to the mid-fifteenth century. Through an innovative study of this evidence, Professor Carmichael develops two related strands of analysis. First, she discusses the extent to which true plague epidemics may have occurred, by considering what other infectious diseases contributed significantly to outbreaks of 'pestilence'. She finds that there were many differences between the fourteenth- and fifteenth-century epidemics. She then sh

Publishers Weekly

Van Deursen, a professor of history at the Free University of Amsterdam, shows us how the common people of the Netherlands lived between 1572 and 1648, a period that includes Holland's Golden Age. He explores what these folk did to earn a living, how they spent their leisure time, their relationships to their government, to their God and to their churches. Van Deursen discusses the prevailing concepts of political liberty and exposes a certain mythic aspect of the much-vaunted Dutch religious freedom. He reveals persecution of Catholics and the fact that choice of the ``wrong'' denomination could affect both one's social standing and career advancement. The author also successfully undertakes the difficult task of reconstructing the role of women in the society. The exhaustive footnotes and often minute statistical detail render this a book better suited to the student than to the recreational reader. Still, meticulously researched and well written, unpacking the making of the Dutch character and psyche, the book is a worthy companion piece to Simon Schama's The Embarrassment of Riches . Illustrations not seen by PW. (Sept.)



Book about: Proactive Security Administration or A Unified Approach to Subschapters K S

Travel Perspectives: A Guide to Becoming a Travel Professional

Author: Susan Ric

Travel Perspectives: A Guide to Becoming a Travel Professional builds a complete foundation for a career in the travel industry. Offering instruction on the most important aspects of the travel industry, this book provides the entry-level agent with enough information to build a solid career foundation. Covered topics include Internet use in the travel industry, career planning, job descriptions, advancement potential, sales and customer services. With this "how to" guide to the travel industry, entry-level agents can be productive from the first day of employment.

Booknews

In their third edition Todd and Rice have placed emphasis on the Internet which now plays a pervasive role in the industry. Internet activities, sites and links are provided for every topic to maximize the student's exposure and ensure their proficiency. Aside from the basic topics<-->US air travel, travel products and services, cruises, and international air travel<-->detailed chapters are provided on career options, terminology, product features, reference materials, sales and customer service. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Chapter 1: Your Place in Travel. Chapter 2: The Internet-Blessing or Curse? Chapter 3: Air Travel Basics. Chapter 4: Planning United States Flight Itineraries. Chapter 5: U.S. Airfares and Other Charges. Chapter 6: Basic Ticketing and Prepaid. Chapter 7: Refunds, Exchanges, Agency Fees, and Reporting. Chapter 8: Accommodations and Rental Cars. Chapter 9: Travelling By Rail. Chapter 10: Consolidators, Charters, Group Sales, and Insurance. Chapter 11: Tours of the World. Chapter 12: The Basics of Cruising. Chapter 13: Cruise Pricing and Selling Cruise Pricing. Chapter 14: Setting Sail.Chapter 15: Practical Advice for International Travelers. Chapter 16: International Air Travel Basics. Chapter 17: International Airfares and Taxes. Chapter 18: International Schedules and Ticketing. Chapter 19: Basic Selling Skills for the Travel Professional. Chapter 20: Customer Service for the Travel Professional. Summary. Appendix Glossary. Index.

Monday, February 16, 2009

Recreation and Parks or European Foreign Policy

Recreation and Parks: The Profession

Author: Betty van der Smissen

Recreation and Parks: The Profession is a one-of-a-kind resource that delineates the components that make this complex field a profession. This book is an essential guide for undergraduate and graduate students who want to gain a complete understanding of the nature and diversity of the profession. In addition, it is the definitive resource for professors and professionals.



Book about: E Commerce Basics or Computer Media and Communication

European Foreign Policy: The EC and Changing Perspectives in Europe, Vol. 24

Author: Walter Carlsnaes

The advent of the "new" Europe will precipitate many changes--and challenges--in the way countries conduct foreign policy. In European Foreign Policy, a team of international contributors shows how the dominant theories in foreign policy analysis can be applied to recent events in Europe. Contributors offer insightful discussions on such issues as the role of multinational companies, the future of European security, the impact of Maastricht, the challenges of a common defense and unified foreign policy, and feminist observations of a "new" Europe. Consideration is also given to the various countries themselves and how each will respond to recent changes. Students and academics in the fields of political science, international relations, comparative politics, and peace studies will find this volume a must read. "A stimulating contribution to the debate on theories of international relations and foreign-policy analysis." --Journal of Peace Research "European Foreign Policy is a landmark collection of studies by European scholars on the value and relevance of foreign policy analysis (FPA) in light of changing international circumstances. European Foreign Policy is a more coherent product than most edited volumes. It is also a welcome revision of, and addition to, the existing literature. This book is a landmark publication in the sense that it takes new initiatives in, and provides new solutions to, problems that are central to foreign policy analysis. As a consequence, it has a rare cumulative impact in the field." -Mershon International Studies Review



Sunday, February 15, 2009

Deconstructing Public Relations or Principles and Types of Public Speaking

Deconstructing Public Relations: Public Relations Criticism

Author: Thomas J Mickey

This volume provides a critical look at public relations practice, utilizing case studies from public relations, advertising, and marketing to illustrate the deconstruction and analysis of public relations campaigns. Author Thomas J. Mickey uses a cultural studies approach and demonstrates how it can be used as a critical theory for public relations practice, offering real-world examples to support his argument.

Through the interpretive act of deconstruction, this book serves to challenge the myth of public relations as an objective "science," allowing the social importance of public relations to be redefined and encouraging public relations to take a fuller place in the interdisciplinary study of text and knowledge.

Intended for public relations scholars and students in public relations cases/campaigns, public relations criticism, and media studies courses, Deconstructing Public Relations: Public Relations Criticism demystifies the act of deconstruction and shows how it can give insight into the theory and practice of public relations.



Look this: Rocket Science for Traders or Windows Forensics and Incident Recovery

Principles and Types of Public Speaking

Author: Raymie E McKerrow

Principles and Types of Public Speaking, 16th Edition

Raymie E. McKerrow, University of Maine

Bruce E. Gronbeck, University of Iowa

 

With a commitment to cultural sensitivity and scholarship in the discipline, Principles and Types of Public Speaking combines a focus on contemporary research with practical skills and advice on how to communicate in public settings.

 

The text focuses on culture and community building, with a goal of helping students understand how they can adapt to cultural differences and what role communication plays in creating social cohesion, whether in informational, persuasive, ceremonial, or business-oriented settings. By focusing on both speechmaking in society and student presentations in the classroom, this text helps students to see the relationship between what they are learning and how they can use this knowledge outside of the classroom.

New in the Sixteenth Edition

  • A new discussion on speaking in a mediated society is included, focusing in particular on the use of technology as an asset in presentations.
  • Thoroughly updated research is presented throughout the text and includes topics such as VALS and PRIZM.
  • Continued emphasis on speaking in a diverse society is found throughout this new edition.
  • A new chapter on critical listening provides a solid focus on this key skill.
  • A restructured chapter on persuasion makes this critical topic clearer for students. 

 

 

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Table of Contents:

I. PUBLIC SPEAKING IN A GLOBAL WORLD

1. Public Speaking in a Mediated Society

2. Setting the Scene for Community Building: Ethical Communication in a Diverse Culture

3. Getting Started: Basic Tips for Speech Preparation and Delivery

4. Public Speaking and Critical Listening

II. PREPARATION    

5. Public Speaking in a Culturally Diverse Society: To Whom are you Speaking?

6. Developing Central Ideas and Claims: Finding and Using Evidence

7. Organizing Ideas: Relational Language, Internal Organization Patterns, and the Motivated Sequence

8. Maintaining Audience Attention and Involvement    

9. Developing the Speech Outline    

III. CHANNELS    

10. Using Language to Communicate    

11. Using Visual Materials in Speeches    

12. Using Your Voice and Body to Communicate    

IV. TYPES    

13. Speeches to Inform    

14, Speeches to Persuade and Actuate    

15. Argument and Critical Thinking    

16. Performing Culture in Building Communities: Speaking on Special Occasions

Saturday, February 14, 2009

Explaining Long Term Economic Change or SELECT Series

Explaining Long-Term Economic Change

Author: J L Anderson

This book provides an introduction to, and critical review of, the competing models that have been developed to explain long-term and large-scale economic change. An acquaintance with these models is necessary for an understanding of the processes that produced the foundations for the modern pattern of global production and distribution. Drawing examples from European and Asian history in the early modern period, the author presents an accessible and nontechnical exposition that will be invaluable to students of economic history.



Table of Contents:
Acknowledgements
Note on references
Introduction1
1Models, theories and history4
2Market explanations of economic change11
3The environment20
4Population: the importance of people27
5Deus ex machina? Technology and science34
6Institutions and change: theory and history41
7Development as exploitation?55
8Review and preview64
Notes70
Bibliography72
Index78

Look this: Discrete Mathematics or Information Assurance for the Enterprise

SELECT Series: Microsoft Office XP Brief Edition

Author: Pamela R Toliver

The Select Series Microsoft® Office XP

Select's easy to follow, step-by-step approach lays the groundwork for students to have early success with Office XP and to gain the confidence they need to apply their skills to text projects and cases, as well as to everyday work challenges!

The Practical Running Case and the clear instructions guide students to mastering Office XP in the classroom and beyond!

Select is certified to the Core and Expert levels, giving students the full range of competencies in Office XP!