Sunday, January 4, 2009

Hospitality Management Education or Show Me the Money Writing Business and Economics Stories for Mass Communication

Hospitality Management Education

Author: Clayton W Barrows

Containing research and first-hand accounts, Hospitality Management Education offers you insight into qualities and strategies that make an effective and successful educator or employee in the industry. Hospitality Management Education discusses educational trends as a whole over the past decade to give you insight into future directions of hospitality, such as increased specialization, growing numbers of faculty, more funding, and increased academic focus on research and scholarship. From Hospitality Management Education, you'll find methods and suggestions that will make you a more knowledgeable and effective educator in order to help students succeed now and in the future in any aspect of the hospitality field.



Table of Contents:
About the Editors
Contributors
Preface
Ch. 1Introduction to Hospitality Education1
Ch. 2Hospitality As an Occupation21
Ch. 3Linking Hospitality Management Programs to Industry37
Ch. 4Quality and Its Assurance in Hospitality Education67
Ch. 5Professional Preparation97
Ch. 6The Academic Life of Hospitality Educators131
Ch. 7Curriculum and Instruction149
Ch. 8Hospitality Research and Scholarship173
Ch. 9The Service Responsibility of Hospitality Educators193
Ch. 10International Perspectives: A Comparison of U.S., U.K., and Australian Hospitality Education and Their University Systems213
Ch. 11Graduate Programs in Hospitality Management Education239
Ch. 12The Current State of Hospitality Education261
Index275

New interesting textbook: Enterprise Information Systems or Andrew Rollings and Ernest Adams on Game Design

Show Me the Money Writing Business and Economics Stories for Mass Communication

Author: Chris Roush

Show Me the Money is a business reporting textbook offering hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his own business journalism background to explain how to cover businesses and industries, and where to find sources of information for stories. He includes examples of business stories demonstrating how reporters take financial information and turn it into relevant facts that explain a topic to readers. With numerous examples of documents and stories in the text, it is an essential guide for doing business journalism.


This definitive business journalism text:

*provides real-world examples of business articles;

*presents complex topics in a form easy to read and understand;

*offers examples of where to find news stories in SEC filings ;

*discusses, in full-length chapters, how to write stories on mergers and acquisitions, as well as bankruptcy court filings;

*gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements, dissected so reporters at all levels of experience can understand them;

*provides tips on finding sources, such as corporate investors and hard-to-find corporate documents; and

*gives a comprehensive listing of Web sites for business journalists to use.

Show Me the Money is essential for graduate and undergraduate students with an interest in business journalism, and will also serve professional reporters and editors new to the field of business journalism or needing a refresher. In addition, it will be of value to public relations students and professionals,particularly those who are in the corporate communications field.



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